Calibre 50
Regional MexicanNortenoCorridosMazatlán
Mexico City Affinity -6% in 90dStreaming -2% in 90d
Global Presence
Monthly Listeners
16.8M
-2% ▼
YouTube Views
11.0B
Rank #180 Global
Spotify Playlist Reach
75.9M
Across editorial + user playlists
Spotify Popularity
78
Rank #590 Global
Instagram
2.1M
TikTok
1.4M
YouTube Subscribers
8.3M
Spotify Followers
14.1M
+2% ▲
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Booking Intelligence — Mexico City
73
Booking ConfidenceStrong affinity and trajectory in Mexico City. The data supports a booking.
City Affinity100
40% weight
Streaming Trajectory37
25% weight
Demographic Fit82
20% weight
Social Growth51
15% weight
Strengths
- Mexico City affinity at 2.78, up -6% over 90 days — a strong, bookable base.
- Core demo (25-34, 43%) aligns with arena and festival audiences.
Concerns
- Affinity in Mexico City is softening (-6% in 90d).
- Streaming momentum is flat-to-declining over the window.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan
Mexico City Metrics
Mexico City Monthly Listeners
1,845,632
City Affinity Index
2.78
-6% ▼
Artist Rank in City
#37
Metro Population
19.0M
Streaming Trajectory — Mexico City
Fan Demographics — Instagram Audience
Age Distribution
13-17
3%
18-24
38%
25-34
43%
35-44
13%
45-64
2%
65-
0%
Gender & Interests
40% Male·60% Female
Top Affinities
Friends, Family & Relationships33%
Toys, Children & Baby21%
Music20%
Cars & Motorbikes20%
Analysis
Calibre 50's position in Mexico City carries a Booking Confidence Score of 73/100 (green tier). City affinity sits at 2.78 (-6% in 90d), ranking #37 among the artist's cities. The 25-34 bracket (43%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.