Grupo Frontera
Cumbia RancheraParrandaNortenoMcAllen
Mexico City Affinity -6% in 90dStreaming -0% in 90d
Global Presence
Monthly Listeners
38.0M
-0%
YouTube Views
7.5B
Rank #319 Global
Spotify Playlist Reach
166.1M
Across editorial + user playlists
Spotify Popularity
86
Rank #109 Global
Instagram
3.0M
TikTok
3.9M
YouTube Subscribers
5.1M
Spotify Followers
8.7M
+5% ▲
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Booking Intelligence — Mexico City
74
Booking ConfidenceStrong affinity and trajectory in Mexico City. The data supports a booking.
City Affinity100
40% weight
Streaming Trajectory37
25% weight
Demographic Fit84
20% weight
Social Growth55
15% weight
Strengths
- Mexico City affinity at 1.88, up -6% over 90 days — a strong, bookable base.
- Core demo (25-34, 45%) aligns with arena and festival audiences.
Concerns
- Affinity in Mexico City is softening (-6% in 90d).
- Streaming momentum is flat-to-declining over the window.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan
Mexico City Metrics
Mexico City Monthly Listeners
2,817,614
City Affinity Index
1.88
-6% ▼
Artist Rank in City
#9
Metro Population
19.0M
Streaming Trajectory — Mexico City
Fan Demographics — Instagram Audience
Age Distribution
13-17
5%
18-24
39%
25-34
45%
35-44
9%
45-64
1%
65-
0%
Gender & Interests
50% Male·50% Female
Top Affinities
Friends, Family & Relationships33%
Cars & Motorbikes32%
Toys, Children & Baby22%
Clothes, Shoes, Handbags & Accessories19%
Analysis
Grupo Frontera's position in Mexico City carries a Booking Confidence Score of 74/100 (green tier). City affinity sits at 1.88 (-6% in 90d), ranking #9 among the artist's cities. The 25-34 bracket (45%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.