Los Dareyes De La Sierra
CorridosNortenoRegional MexicanNavojoa
Mexico City Affinity -2% in 90dStreaming +3% in 90d
Global Presence
Monthly Listeners
15.8M
+3% ▲
YouTube Views
1.8B
Rank #1759 Global
Spotify Playlist Reach
91.8M
Across editorial + user playlists
Spotify Popularity
79
Rank #452 Global
Instagram
2.6M
TikTok
1.4M
YouTube Subscribers
1.0M
Spotify Followers
2.8M
+7% ▲
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Booking Intelligence — Mexico City
74
Booking ConfidenceStrong affinity and trajectory in Mexico City. The data supports a booking.
City Affinity100
40% weight
Streaming Trajectory45
25% weight
Demographic Fit77
20% weight
Social Growth49
15% weight
Strengths
- Mexico City affinity at 2.42, up -2% over 90 days — a strong, bookable base.
- Core demo (25-34, 51%) aligns with arena and festival audiences.
Concerns
- Affinity in Mexico City is softening (-2% in 90d).
- Social growth velocity (49) is below the level expected for a confident green booking.
Strong affinity and trajectory in Mexico City. The data supports a booking.Compare with AlternativesStart Marketing Plan
Mexico City Metrics
Mexico City Monthly Listeners
1,511,485
City Affinity Index
2.42
-2% ▼
Artist Rank in City
#61
Metro Population
19.0M
Streaming Trajectory — Mexico City
Fan Demographics — Instagram Audience
Age Distribution
13-17
3%
18-24
26%
25-34
51%
35-44
18%
45-64
3%
65-
0%
Gender & Interests
59% Male·41% Female
Top Affinities
Friends, Family & Relationships29%
Music28%
Cars & Motorbikes24%
Toys, Children & Baby24%
Analysis
Los Dareyes De La Sierra's position in Mexico City carries a Booking Confidence Score of 74/100 (green tier). City affinity sits at 2.42 (-2% in 90d), ranking #61 among the artist's cities. The 25-34 bracket (51%) maps directly to live-event audiences. On balance, the data supports a near-term booking with high confidence.